THE MOST COST EFFECTIVE FORM OF
CONSIDER THESE FACTS!
When you use our placemats to advertise your business, organization or event, you are Guaranteed 4 - 5,000 exposures each month to restaurant patrons that eat at any of our restaurant locations situated in the Miramichi Community.
With our placemats, you have a Captive Audience looking at your ad for 30-60 minutes or more GUARANTEED, while they wait for their meal and while they eat!
A FEW MORE LITTLE KNOWN FACTS
POTENTIAL. The basic premise of Placemat Advertising is to present information about your business to potential customers when they are relaxed and doing something they enjoy - like eating in a favorite, local restaurant - a captive audience in a good frame of mind with some time to kill.
RETENTION. In a comparison of message retention between placemat ads and other forms of printed advertising in newspapers and magazines, 76% of readers remembered ads on placemats compared to only 44% for the newpaper and magazine ads.
Also...Statistics have shown that people will remember 50% of what they read, compared with only 10% of what they hear.
REPETITION. One of the keys to any successful marketing effort is repetition. Repeat diners will see your ad numerous times ensuring that your name will be the one they remember the next time they need what you have to offer. Studies and statistics have shown it takes at least seven impressions before a potential customer will act on what they are seeing.
READERSHIP RATES OVER 85%. Most people read placemat ads because they have idle time on their hands while waiting for service. Then they can read more, or re-read while waiting for their meal.