CONSIDER THESE FACTS!

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When you use our placemats to advertise your business, organization or event, you are Guaranteed 4 - 5,000 exposures to restaurant patrons that eat at any of our restaurant locations situated in the Miramichi Community every month.

 

With our placemats you have a Captive Audience looking at your ad for 30-60 minutes​ or more GUARANTEED, while they wait for their meal and then eat it.

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A FEW MORE LITTLE KNOWN FACTS

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POTENTIAL. The basic premise of Placemat Advertising is to present information about your business to potential customers when they are relaxed and enjoying their meal in a favorite, local restaurant. They are a captive audience in a good frame of mind.

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RETENTION. Comparing message retention between placemat ads and other forms of printed advertising found in newspapers and magazines, 76% of readers remembered ads on placemats compared to only 44% for the newpaper and magazine ads.
Also...Statistics have shown that people will remember 50% of what they read, compared with only 10% of what they hear on radio ads.

 

REPETITION. One of the keys to any successful marketing effort is repetition. Repeat diners will see your ad numerous times, ensuring that your name will be the one they remember the next time they need what you have to offer. Studies and statistics have shown it takes at least seven impressions before a potential customer will act on what they are seeing.

 

READERSHIP RATES OVER 85%. Most people read placemat ads because they have idle time while waiting for service. They then can read more, or re-read while waiting for their meal.​